Azzallure Brand Story

Azzallure was so sure there was an alternative to diamonds without the compromise

In pursuit of perfection, we chanced upon the glorious moissanite! We feel women should not have to
choose less because it costs more!

Your groundbreaking concepts Online jewelry store...

Why choose Azzallure?

The Best Deals

Every piece you purchase is nothing but a fabulous deal as it looks and feels like it’s real gemstones at almost nothing of a price.

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GRA Certified

Every moissanite is authenticated with a GRA warranty. Just like a diamond the warranty card number matches the number inscribed on the girdle of the moissanite.

Premium Jewellery

Our gemstones are ethically sourced and lab created and finally our packaging is also made to give you a holistic beautifully made of jewelry that will last a lifetime and beyond.

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Enjoy and Explore the Latest from Azzallure Jewels.....

Best Sellers & Bespoke Collections

Morganite Gemstone Rings for Women
Emerald Sparkling Diamond bracelet
Cute romantic heart stud Earring

Azzallure Testimonials

Wow....I really can't emphasize how much I love my ring. No need to worry for one second when you purchase from them. 


Gorgeous ring, beautifully crafted, just what I wanted. Great, quick communication from the team. I will be back for more!


The fine jewelry featured in this year's catalog was hand picked for you by our expert.